British Winter Olympic legends reunite using the power of Vodafone 5G
The 5G sledging experience takes inspiration from Vodafone’s 2020 Christmas advert where a young boy stuck indoors with a broken leg gets to “share” a sledging experience down a snowy slope with his sister via virtual reality, haptic technology and 5G. In a year like no other, it shows that despite distance, through the use of innovative technology, we can stay connected to each other and to what makes this time of year so special.
Nick Jeffery, CEO, Vodafone UK, said: “Technology is playing a massive role in keeping us all connected throughout this most challenging year. People have embraced it like never before, especially the older generations, so to be able to use it to reunite friends and family to do something otherwise impossible is fantastic. We’re delighted to be able to create this special moment for Robin and Tony.”
Throughout 2020, Vodafone has done what it can to keep people connected, and at Christmas this is particularly important. For the month of December, Vodafone is offering 30 days’ free data to 200,000 customers who don’t currently have unlimited data. The offer is redeemable on VeryMe via the MyVodafone app and must be activated by 21 December. This new offer for customers joins Vodafone’s extended free data offer for NHS workers (now extended until 31 January), the VOXI For Now tariff – which gives job seekers endless calls and data for £10 a month for six months – and the schools.connected programme.
The schools.connected programme helps pupils who struggle to access education from home because they don’t have the right connectivity. The programme, which originally offered connectivity to 250,000 primary and secondary school children, has now been extended and is open to Further Education colleges.
Vodafone has also been supporting charity partner Barnardo’s in 2020, providing unwanted smartphones and tablets to those in need with its Great British Tech Appeal, and raising vital funds through its sponsorship of Kidsmas Live Concert and Light Up initiative, which asks children across the UK to design and share their Christmas drawings as part of a giant 5G light display. For every drawing submitted via social media using the hashtag #ConnectTheMagic, Vodafone will donate £1 to Barnardo’s, raising vital funds for the charity.